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Creating a web resource requires a lot of investment, but it can pay off if you know how to make money on a website. It should be taken into account that monetization of any portal is only possible with stable traffic and a strong position in the top of search results. We tell you what your own website should be like in order to turn into a source of passive income, and what methods of earning are relevant.
What can hinder monetization?
Even a newbie who has never considered the possibility of making a profit on the on page seo service Internet can earn money on his portal. However, in order for the income not to be limited to a few rubles, the platform for further monetization should be prepared in advance. This process can be hindered by:
Low traffic. If your resource is of no interest to anyone, then you can forget about profit. To begin with, you need to achieve indicators of at least 1000 unique visitors per month, and to do this, you need to regularly update the content, making the site useful and attractive to users.
Low engagement rate. Before you create a website and make money, you need to think about how you will hold the user's attention. Boring articles will make visitors immediately close the page, even if you provide a constant flow of traffic.
Lack of proper setup and optimization. Does your website take too long to load, and is it completely unreadable on mobile devices? Forget about income. Make sure that the resource is optimized for viewing on different gadgets, check how the navigation inside the portal is configured, and improve usability. In addition, the site may simply not be technically ready for a high influx of visitors. Start by protecting the resource from DDoS attacks and preventing technical errors.
So, after all the shortcomings have been eliminated and the site can boast of stable traffic, you can begin the monetization process.
How to make money on your website?
You shouldn’t limit yourself to just one method of earning money: consider several, and we will share the most relevant ones.
Contextual advertising
After connecting the resource to certain platforms, advertisements are displayed between text blocks placed on the page, in the footer of the portal or on the sides of the main content. Their content changes depending on the interests of a particular user, and the site owner receives money for both views and clicks on such advertisements.
The most popular and in-demand platform for connecting contextual advertising today is the Yandex advertising network. In order to earn money using this method, you need to register in YAN and submit an application for moderation of your portal. If everything is in order, then the impressions will start automatically.
How much do they earn on sites connected to YAN? It is difficult to give specific figures, because income directly depends on the traffic and category of the resource connected to the system.
Selling links
This is not the most effective way of monetization, because search engine robots can lower your portal in the search results or even block it, considering it junk. But you shouldn't ignore it either. You need to know the measure in everything: links should lead to pages that match the subject matter of your site, and their number should be limited.
This scheme works as follows: if a site is mentioned on third-party resources, search engine crawlers consider it useful and automatically increase its ranking. For their placement, separate pages are allocated or thematic content is created, where the link fits organically. You can find advertisers for this type of monetization on special exchanges dedicated to the purchase of link mass.
Affiliate programs
This method is similar to link placement, but such integration is more native: it is important to make the URL visible and encourage a person not only to go to the partner resource, but also to perform a certain action there - use the service, leave contacts, order a product. If the audience of your site is warm enough, then a direct recommendation will definitely bring additional leads to the partner.
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